Start up, starting over again, starting. I went to a conference today about youth entrepreneurship. Although my studies are very theoretical, the start up Europe week was a very interesting initiative about radical ideas and start ups.
My ignorance about business plans, business angels, venture investment was huge and in some cases I was just sitting there with big eyes full of questions. In the meantime though, while economist consultants were discussing about the need, the product, the idea, the team, the money, the right time and lawyers about the relations and the right between the members and all of them about de-grading failure, suddenly it hit me.
Start ups are like relationships. Start ups have to focus to the possible need of the people and create the product as an answer that has been always missing. Now this was like every person’s relationship at the beginning. Relationship comes to be the answer to a need, usually mutual need. The two attendants happen to find to each other the missing piece. At this point someone could add that start ups may indeed find a needed product for the market. Relationships never do.
“Start ups are like roller coasters” That was a repeating phrase at the conference. I don’t know if you like roller coasters. Literary I mean. If you have joined the circus to live this experience. I have. This is why I admit that living roller coasters are much more dangerous. If you cannot handle the thrill and the stress do not go for it. This was the advise, but come on. Who would follow it? How many times we knew the persons roller coasters and we chose them either way. If you are seeking for great emotions follow the roller coasters. Or go for a start up.
“When you are disappointed, broke dead, just before the edge or a bit after, there is only one circle you can ask for help, FF. Friends and Family. They will be there to hear you and more important to give you financial aid, sell some property, the gathered money of your grandmother’ s pension. Now that is what I call emergency calls. In every break up, pre break up, after break up, FF are always around. Ready to offer some love, some advise, or even better some chocolate.
And last but not least. We shouldn’t be disappointed if we fail in a start up or in a relationship. We have to try again. And again. And again. And again.(Remember Emerson)